Steering Committee

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Project Inkwell Steering Committee

Mark R. Anderson

CEO, Strategic News Service and SNS Project Inkwell

Mark Anderson is the founder, publisher, and CEO of Strategic News Service® (SNS; SNS was the first subscription-based newsletter on the Internet, and is read by Bill Gates, Michael Dell, Mark Hurd, and industry leaders and investors in computing and communications worldwide. He is also founding chair of the Future in Review® (FiRe) Conference, which the Economist has labeled "the best technology conference in the world."

Mark is also the founding chair (2004) and CEO of SNS Project Inkwell, the first global consortium to address technology design changes for one-to-one computing in classrooms. He is the founder of two software companies, a hedge fund, and the Washington Software Alliance (WSA) Investors' Forum, Washington's premier software investment conference.

Mark is a past director of the WSA and currently chairs its Presidents' Group. He has also participated in the launch of many software startups. A member of the Merrill Lynch TechBrains Advisory Board, Mark is also an advisor and/or investor in Ontain Wireless, Authora, Space Exploration Inc., Chameleon Technologies, Voyager Capital, Mohr Davidow Ventures, Ignition Partners, and others.

He is the founder and president of Orca Relief Citizens' Alliance, a nonprofit 501(c)3 corporation created to reduce Orca whale mortality rates. Mark regularly appears on CNN TV, National Public Radio, and "Wall Street Review," and in the Wall Street Journal, the Financial Times, and the New York Times. He writes the "Future In Review" technology column for Fortune magazine, and is a frequent speaker at conferences around the world.

Frank Catalano

Founder, Intrinsic Strategy

Frank Catalano is an executive-level (yet hands-on) marketing consultant, author, and veteran analyst of digital education and consumer technologies.

As a consultant, Frank has been both an interim executive for, or advisor to, a wide range of organizations, including Apple, Pearson, McGraw-Hill, MetaMetrics, Corbis, Professional Examination Service, Rick Steves' Europe Though the Back Door, the Toy Industry Assoc., and many others.

Frank has been senior vice president of marketing for Pearson's U.S. assessment and K-12 education businesses, helping drive the transition from print to digital. He also held marketing positions at Egghead Software, the Apple Programmers and Developers Assoc., and other technology-related firms.

As a writer and broadcaster, Frank currently is a columnist for the tech news site GeekWire and a regular contributor to the NPR/KQED education site MindShift. Earlier, he co-authored two of the "Dummies" books on marketing, had regular columns of technology industry commentary in several publications, and appeared on KCPQ-TV 13 Seattle as the station's technology analyst. He worked for more than a dozen years as a radio and TV news director, reporter, and anchor, and wrote fiction for magazines. He's a former officer of the Science Fiction Writers of America.

Frank serves on the Education Division board of the Software and Information Industry Association. He frequently speaks at technology and education industry conferences, consults via, and tweets @FrankCatalano.

Kai de Altin

Director of European Operations, SNS Project Inkwell, and CEO, Arques

Kai DeAltin Popiolek is a private consultant to German cities and states, identifying U.S. business development opportunity that might have job-creation potential in Germany. In this capacity he analyzes different U.S. high tech sectors and recommends regional marketing strategies for the German regional entities. In addition, he works with enterprises and entrepreneurs helping them to cross the Atlantic. His company, Arques, is based in Arlington, Virginia.

Kai was born and raised in East Berlin. He finished his degree in Latin American Studies at the University of Rostock and continued his education after the fall of the Berlin Wall ( at SAIS Bologna, Johns Hopkins University. Kai serves on the board of the Center for the Prevention of Genocide ( in Arlington, Virginia and leads Inkwell's footprint in continental Europe.

David Engle

Director of U.S. Operations, SNS Project Inkwell; and Superintendent, Port Townsend School District, Washington

David Engle is director of operations for Project Inkwell (U.S.) and is a lifelong resident of Washington's Puget Sound region (now living in Port Townsend, just south of the San Juan Islands), with occasional residential lapses in other parts of the world. David lectured in Moscow, Russia, in the mid-'90s on appropriate uses of computer-based technologies in schools while simultaneously developing other international school-to-school partnerships.

David served as the principal of Interlake High School in the Bellevue Public School District and led that school's International Baccalaureate program to full diploma-granting status before his departure for Seattle in 2000. As the principal of Ballard High School in the Seattle Public School District, David supported several international outreach programs for students and staff. He served as the regional coordinator for the Fulbright Teacher Exchange Program from 1999 to 2004.

From 2002 to 2004, David continued his work with the Seattle Public Schools to lead the conversion of large, comprehensive urban high schools into smaller learning communities that strove to personalize and support increased academic achievement for every high school student. David left Seattle to serve as a superintendent of schools in Nebraska and then as an executive director with ETS. He has most recently taken up his post as superintendent of schools with the Port Townsend School District.

David holds a BA from the University of Washington, a master's degree in Computer Education from St. Martin's College, and an Ed.D. in Educational Leadership from Seattle Pacific University.

Jonathan Ewert

General Manager, LookSmart Advertising Networks; SNS Project Inkwell Steering Committee

Jonathan Ewert serves as general manager of LookSmart Advertising Networks (NASDAQ: LOOK). In this role, he has P&L responsibility for LookSmart's premium and performance advertising services.

Previously, Jonathan served as the CEO of ePALS Classroom Exchange, from September of 2003 until the sale of the company to In2Books in December 2006. Prior to ePALS, Jonathan served as vice president of Marketing and Corporate Communications for Modem Media (NASDAQ: MMPT), where he led the preparation and positioning of the company and the executives for Modem's successful IPO in 1999.

Previously, Jonathan served in a variety of management roles at Infoseek Corp. until the company was sold to Disney Corp. (NYSE: DIS) in 1998. While at Infoseek, Jonathan launched the Infoseek Network Division in partnership with HNC Software. As part of the turnaround of Infoseek, Jonathan ran the Advertising Sales division before directing the Strategic Partnership team in preparation for the sale of the company. From 1991 to 1996, Jonathan was vice president of Newspaper Voice Services, an interactive voice-response service bureau serving the publishing industry. Under Jonathan's leadership, revenues grew from $10 million to $42 million, with clients such as Gannett, Meredith Corp., Times-Mirror, and the Tribune Co.

Thomas Greaves

SNS Project Inkwell Steering Committee, and Chairman, The Greaves Group, LLC

Thomas Greaves has 41 years' experience in the computer industry, including 26 years at IBM. In 1996, he co-founded NetSchools Corp., a pioneer in the field of comprehensive, curriculum-integrated 1:1 laptop solutions.

Thomas is recognized as a visionary in the conceptualization, design, engineering, and marketing of 1:1 technologies for schools. He has been involved in hundreds of 1:1 projects at the district, state, and federal levels. He holds multiple patents and patent disclosures for student computing technologies.

Thomas' most recent project is Project RED, a syndicated study of 1,000 U.S. schools. The survey provides numerous insights into both the academic and financial considerations of large-scale 1:1 implementations. More information is available at

Kosmo Kalliarekos

SNS Project Inkwell Steering Committee, and Managing Director, Baring Private Equity Asia

Kosmo Kalliarekos, managing director of Baring Private Equity Asia (BPEA) based in Hong Kong, and a member of the Portfolio Management Committee, has advised Baring Private Equity since 2004 and fully joined in 2008.

BPEA has a portfolio of education investments throughout Asia and has invested over $500MM in the sector. Kosmo was founding member and senior partner of The Parthenon Group, a strategic advisory firm with offices in Boston, London, San Francisco, and Mumbai. Kosmo headed the firm's Education Industry Center of Excellence. For over 20 years, he has advised clients on issues related to operational excellence, strategy development, and growth. Parthenon's client relationships span several industries, including consumer products, financial services, information publishing, educational publishing, and technology and services, and range from startups to Fortune 100 companies.

Previously, Kosmo was a consultant with Bain and Company. Kosmo holds a B.S. in Economics from the Wharton School of the University of Pennsylvania and was a Baker Scholar, M.B.A., from Harvard Business School.

Heidi Larson

Research Associate, Harvard Center for Population and Development, and Associate Research Professor of International Development, Clark University

Heidi Larson, Ph.D., is a research associate at the Harvard Center for Population and Development, and associate research professor of International Development at Clark University. She is a specialist in risk analysis and is currently working on a book on risk and rumor in global health, analyzing the rumor-driven polio vaccine boycott in Nigeria, along with other examples of managing public questioning and rumors in public health.

Heidi has served as a senior adviser to the UN and other international organizations on a number of public health issues, including AIDS, TB, and child health and vaccines, particularly focusing on the socio-cultural and political determinants of health, including the role of religion and belief systems. She has also advised on anticipating and managing organizational risks and rumor.

Heidi is currently coordinating a UNAIDS-commissioned initiative called aids2031, which is bringing together economists, epidemiologists, and biomedical, social, and political scientists to map future options for the AIDS response. 2031 will mark 50 years since AIDS was first reported.

Marc Prensky

SNS Project Inkwell Steering Committee, and Founder and CEO, Games2Train

Marc Prensky is an internationally acclaimed speaker, writer, consultant, futurist, visionary, and inventor in the critical areas of education and learning. His latest book, "Don't Bother Me Mom - I'm Learning": How Computer and Video Games Are Preparing Your Kids For 21st Century Success - and How You Can Help! (Paragon House, 2006), makes the profoundly countercultural - but nevertheless true - case that computer and video game playing, done appropriately, is actually very beneficial to today's "Digital Native" kids.

Marc is the founder of Games2train, an online game-based learning company whose clients include IBM, Bank of America, Pfizer, the U.S. Department of Defense, and the Florida and LA Virtual Schools. He is also the author of Digital Game-Based Learning (McGraw-Hill, 2001). Marc's professional focus has been on reinventing the learning process, combining the motivation of video games and other highly engaging activities with the driest content of education and business. He is considered one of the world's leading experts on the connection between games and learning.

Strategy+business magazine called Marc "that rare visionary who implements." Marc has designed and built more than 50 software games in his career, including worldwide multi-user games and simulations that run on all platforms, from the Internet to handhelds to cellphones. One of his recent games, "Stability Operations, Winning the Peace," is about bringing stability to a fictitious middle eastern country; another forthcoming project is "The Algebots," a game that covers the entire Algebra I curriculum and whose motto is "Beat the game, Pass the course."

The New York Times, the Wall Street Journal, Newsweek, Time, and Fortune have all recognized Marc's work. He has appeared on MSNBC, CNN/fn, PBS, the BBC, and Australia's ABC. In 2000, Marc was named as one of training's top "New Breed of Visionaries" by Training Magazine, and in 2005 was named a "Star of the New Parenting Movement" by Parental Intelligence Newsletter.

Marc holds masters' degrees from Yale, Middlebury, and the Harvard Business School (with distinction). He is a concert musician and has acted on Broadway. He has taught at all levels, from elementary to college. He spent six years as a corporate strategist and product development director with the Boston Consulting Group, and worked in Technology and Human Resources at the late Bankers Trust Co.

Marc is a native of New York City, where he lives with his wife, Rie Takemura, a Japanese writer, and their one-year-old son, Sky.

Ronald P. Uhlig

SNS Project Inkwell Steering Committee, and Associate Professor, School of Engineering and Technology, National University

Ronald P. Uhlig, Ph.D., is currently an associate professor in the Applied Engineering Department, School of Engineering and Technology, National University. Prior to joining the National University faculty, he was president and CEO of SegWave Inc., an educational technology systems company he founded in 2000. He was vice president for Russia and Eastern Europe at Qualcomm Inc. from 1995 to 1999, with offices in San Diego and Moscow.

Ron was with Northern Telecom from 1984 to 1995 in multiple positions, including director, Intelligent Network Solutions, and director, Asia/Pacific Strategic Marketing. Ron was with Bell-Northern Research in Ottawa, Canada, from 1978 to 1984. He had nationwide responsibility for U.S. Army Materiel Command scientific and engineering computing (1969-1978), introducing many applications in what has become today's Internet. He served as a U.S. Army Officer in the Office of the Chief of Staff in the Pentagon from 1966 to 1968.

Ron was chairman of the International Federation for Information Processing Technical Committee on Communication Systems (IFIP TC-6) from 1985 to 1991. From 1979 to1985 he chaired WG 6.5, the Working Group on Electronic Messaging of IFIP TC-6, and is one of the "fathers" of email. He was president, International Council for Computer Communication (ICCC), 1992 to 1996.

Ron is an academician of the International Telecommunications Academy, and was awarded the Academy's Gold Medal in 2000 for sustained contributions to telecommunications. In 1994 he was program chairman for the World Computer Congress in Hamburg, Germany.

With co-authors David J. Farber and James Bair, Ron was lead author of the first book on office automation, The Office of the Future (North-Holland, Amsterdam, 1979), and he published the first popular paper on email in 1974.

Ron holds a B.Sc. from the Massachusetts Institute of Technology and a Ph.D. from the University of Maryland. He serves on the SNS Project Inkwell Steering Committee.

David Vogt

SNS Project Inkwell Steering Committee, and Director, Digital Learning Projects, University of British Columbia

Dr. David Vogt is an innovation leader based in Vancouver, Canada, who specializes in social, mobile, and learning technologies.

David is CEO of two early-stage startup companies and is advising a half-dozen others. He is also executive director of the Mobile Muse Network, which conducts collaborative innovation of mobile media technologies for public engagement using Vancouver as a living lab.

At the University of British Columbia, David is director of Digital Learning Projects for the University of British Columbia Faculty of Education and director of Innovation Strategy for the UBC Media and Graphics Interdisciplinary Center (MAGIC) Lab. He also serves on a variety of for-profit and nonprofit boards.

David's career trajectory includes roles as astronomical observatory director, science museum director, and media lab research director. He has founded and led four separate learning technologies companies, including Brainium (1995-2001), which pioneered online, game-based science curricula for K-12 schools.

Project Inkwell Legal Advisors

Peter L. de la Cruz, Esq.

Partner, Keller and Heckman

Peter de la Cruz has over 25 years of experience advising clients on antitrust and regulatory matters, including compliance with environmental statutes - particularly air and toxic substances statutes - as well as occupational safety and health.

Prior to joining Keller and Heckman, Peter was an attorney with the Antitrust Division of the U.S. Department of Justice, where he acquired considerable expertise in antitrust matters. During his tenure at the Justice Department, Peter also gained substantial knowledge of the workings of the Food and Drug Administration and other federal agencies while representing those agencies in litigation. Since joining Keller and Heckman in 1980, he has represented a wide variety of businesses on antitrust; trade association; and health, safety, and environmental matters.

Peter is a member of the Ohio and District of Columbia Bars. He holds an AB degree from Cornell University (1969) and a JD from the University of Toledo (1976).

Gary S. Kindness

Member, Christenson O'Connor Johnson Kindness PLLC

Gary Kindness is a member of Christensen O'Connor Johnson Kindness, the Pacific Northwest's leading intellectual property law firm. Gary has more than 40 years of experience advising domestic and foreign clients on patent, trademark, copyright, trade secret, and other aspects of intellectual property law.

During law school, Gary was an examiner with the U.S. Patent Office and a patent advisor to the National Aeronautics and Space Administration. Prior to joining Christensen O'Connor Johnson Kindness, Gary was with a law firm in the Washington, D.C., area for seven years, first as an associate and then as a partner. In recent years, a substantial portion of Gary's time has been spent advising clients in the software industry, both large and small.

Gary is a member of the District of Columbia, Virginia, and Washington Bars. He holds a BS degree in Electrical Engineering from the University of Wisconsin (1961) and a JD from George Washington University (1965)